Product Marketing Director
ConfidentialUSA5 days ago
Individual contributor work from home opportunity with a pre-IPO software company.
- Establish the go-to-market vision, strategy and model for the company product portfolio and communicate that vision and strategy across the organization
- Leverage your knowledge of B2B product marketing to build competitive intelligence, customer insights, category trends and thought leadership.
- Develop the competitive positioning for the product portfolio by using competitive analysis and input from product management.
- Serve as market-facing subject matter expert for the product portfolio and interface with industry analysts.
- Refine, develop, and articulate compelling value propositions that differentiate the value that our product provides.
- Understand our customers and markets to deliver compelling packaging, pricing and messages that effectively position our offerings.
- Be the expert on the competition and ensure the sales team knows how to differentiate and position them in the field.
- Drive the external market launch of future products and releases.
- 5-10 + years in Product Marketing preferably B2B/SaaS with demonstrated experience in building breakthrough product positioning and go-to-market strategies driving marketing execution plans in fast-growth organizations.
- Deep product/industry knowledge and ability to understand complex concepts and translate them into digestible marketing output.
- Strong business acumen with the ability to understand customers needs, match them to our product capabilities, and relate with right pricing and packaging to drive business results.
- Exceptional problem solving, communication, and analytical skills.
- Proven ability to juggle multiple projects at one time with very little direction.
Company is in hypergrowth mode and with demand exploding, is rapidly scaling and expanding their teams. If working with us in shaping the future is the opportunity you are looking for, we want to talk to you. Our Work From Anywhere approach enables maximum flexibility for all our talents.