Our Mission
Zocdoc is the tech company at the beginning of a better healthcare experience. Every day, we are driven by our mission to give power to the patient, building products and services that simplify and streamline the overall healthcare journey for patients and providers, delivering the modern healthcare experience they expect and deserve.
Healthcare moves slow. We move fast. Patients deserve speed and convenience.
Please be advised that the safety and health of our employees is our top priority. As such we will not require our teams to return to the offices until Labor Day 2021. Click here to read more about the decision.
Your Impact on our Mission:
As a Product Marketer, you will shape, communicate, and launch Zocdoc’s innovative products to health systems, large private practices and their providers. You’ll bring audience, industry and opportunity insights to the product development stage. You’ll collaborate closely with marketing, sales and product teams leading the development of value propositions, go-to-market plans, including messaging and adoption strategies. This is a great opportunity for a smart and passionate marketer to directly impact how businesses and providers experience Zocdoc, while driving growth for Zocdoc and its users.
You’ll enjoy this role if you…
- Are a stickler when it comes to the right message for the right audience at the right time
- Love shaping products from concept to launch
- Are collaborative, and enjoy building relationships at all levels of an organization
- Have an interest in transforming the healthcare experience for millions of patients
Your day-to-day is…
- Becoming an expert on Zocdoc’s product suite, differentiators, customers, and competitors.
- Driving product adoption with clear and compelling value propositions, positioning, launch strategies and tactics.
- Gathering and surfacing audience and industry insights through research, data analysis, and internal input to help shape product and marketing strategies.
- Partnering with Product, PR, and other teams to drive cross-functional, cross-channel marketing efforts to meet the growth objectives associated with ongoing initiatives.
- Inspiring action through data-driven insights and execute with operational rigor and efficiency.
- Educating internal partners on how to effectively communicate the unique value of Zocdoc’s products through various touch points.
- Developing sales collateral, launch materials, and messaging frameworks.
You’ll be successful in this role if you…
- Have experience with enterprise products and audiences, online marketplaces, or have worked in the healthcare industry (a plus).
- Demonstrate super strength when it comes to managing complex projects with an eye for detail.
- Have experience in and passion for collecting and using customer insights and market research to drive strategic product marketing decisions.
- Approach projects through a data-driven and analytical lens.
- Are a creative problem solver with an appetite to always be learning.
- Can work independently or in groups, and know when to ask for feedback or help.
- Have the ability to synthesize complicated product descriptions into simple, everyday language.
- Are a strong communicator, both verbally and written, and know your audience.
- Have 7+ years overall work experience, with a minimum 3 years of product marketing experience at a technology company.
Benefits
- Unlimited PTO
- 100% paid employee health benefit options
- Parental leave
- Cell Phone reimbursement
- Commuter Benefits
- Convenient Soho location