Senior Product Marketing Manager
How Your Day Will Look Like
As a Senior Product Marketing Manager, you’ll play an integral role in strengthening the Product Marketing function at Axonius. The successful candidate will be someone who is highly analytical, collaborative, and who can provide finished, high-quality deliverables that strengthen the company’s go-to-market strategy.
Working closely with the Marketing, Product, AxoniusX, and Sales teams, you’ll help grow Axonius’ audience and better convey the value of the Axonius platform and product lines to the market.
You will contribute to GTM strategy planning, coordinate and execute product (and feature) launches, look for new ways to engage our audience and build compelling content that helps prospects and customers connect with Axonius.
This position has the unique opportunity to work cross-functionally with the marketing, product, sales, and customer success teams.
Responsibilities
- Bring new products to market: coordinate, execute, and measure the success of product launches, working closely with cross-functional teams such as Product, AxoniusX, Sales, and others.
- Craft compelling content: develop content and collateral around that conveys product value, including vertical and persona-specific content, presentations, videos, product tours, and more
- Be a competitive intelligence expert: know the competition, understand differentiation, and monitor competitors to retain high win rates
- Create valuable sales tools: work with Sales representatives to create tools that will accelerate all phases of the sales cycle
- Drive awareness and market education: create and launch campaigns that lead to high-quality pipeline generation and ultimately closed business.