Product Marketing Specialist

Our Product department is looking for a Product Marketing Specialist to join the team! A Product Marketing Associate in Kaleyra works alongside the Product Marketing Managers to execute various product initiatives across the company. This position is full-time, based in Milan or London but suitable for remote working from EU.

Responsibilities

• Analyze markets, products, and competition for the purpose of shaping the product direction
• Identify use cases that are innovative and gather the interest of the audience
• Effectively communicate with various functions to distill and surface market feedback and insights for new and existing CPaaS products
• Partner with Data Research and Business Analysis teams to deeply understand customer needs and wants
• Partner with Sales and Product Managers to set product adoption goals, develop execution strategies, track and analyze performance, and drive adoption of our CPaaS solutions
• Prepare effective positioning packages (pitch, positioning statements, competitive insights, etc.) about the owned products, with the ability to present the business and product values to internal and external stakeholders
• Support the other Marketing functions (Performance Marketing, Content Marketing, etc.) with knowledge and materials to showcase the products
• Ensure proper product training is offered at all levels in the organization
• Ensure the right level of alignment and consistency in presenting the products across the regional teams

Requirements

• 6+ years experience in product or marketing or business for B2B technology products
• Ability to gather and analyze customer and market feedback, translating this information into requirements and functional specifications
• Structured thinking, communications and overall approach
• Ability to set product priorities and managing tradeoffs
• Experience communicating with technical, business, and external stakeholders
• Track record of influencing behavior at variety of levels in the organization, including cross-functional leaders
• Demonstrated ability to drive resolution in the context of competing perspectives
• Organizational and people skills and the ability to set priorities, problem-solve, multi-task and work independently in a dynamic, rapidly changing workplace
• This is an International position, so an excellent knowledge of written and oral English is mandatory

Benefits

• Work From Home
• Training & Development
• Performance Bonus
• International Environment