Lyra Health is looking for a Product Marketing Manager to focus on go-to-market strategy for new and existing mental health products and services.
Responsibilities
- Drive product marketing plans to support new product revenue and adoption objectives for the products that you own
- Define critical questions to understand for key audiences, partner with research and data teams to generate break-through insights, and turn insights into an actionable strategy and plan
- Develop outstanding messaging and positioning that effectively communicate the value prop and differentiate our product offeringLead go-to-market efforts including pricing, packaging, and marketing launch initiatives
- Be the subject matter expert for your products and communicate it’s value to key stakeholders internally and externally
- Evangelize your products at conferences, trade shows, to analysts and customers
- Partner closely with cross-functional stakeholders, such as product, clinical, design, sales, customer success, and executive leadership
Qualifications
- 4+ years of experience in product marketing
- Proven success launching new products
- Experience working at a B2B2C company
- Strong presentation skills with a eye towards design
- Proven ability to create effective content across mediums
This is a remote optional position. Qualified candidates outside of California are encouraged to apply!
**We have multiple PMM positions open. Please select one and do not apply to all three*
We are an Equal Opportunity Employer. We do not discriminate on the basis of race, religion, color, sex, age, national origin or disability.