Company Description
At GSoft, we design simple software that helps cultivate the potential of organizations. With our products, we have the privilege of helping tens of thousands of companies improve the way they work. That's what drives us every day: the opportunity to shape the organization of tomorrow. We've been doing it since 2006 in the world of Cloud and HR technologies with our two flagship products, ShareGate and Officevibe, and it's paying off. Today, we count on the trust of customers in more than 100 countries.
Job Description
This role is for our line of ShareGate products.
ShareGate, what is it?
ShareGate is a simple suite of products specifically designed to help businesses access, adopt, manage and optimize the Office 365 platform. ShareGate empowers IT professionals to get even more from Microsoft Cloud technology, ensuring a better structured, more efficiently organized work flow.
What will your role look like?
We are looking for someone to help execute ShareGate's Product Marketing vision and strategy. More specifically, your main mission will be to help bring to market our flagship product, ShareGate Desktop. Used by more than 75,000 IT professionals, ShareGate Desktop is one of the most popular SharePoint migration tools in the business world. You will therefore have the chance to present your marketing initiatives to a large captive audience.
Responsibilities
- Develop in-depth knowledge and understanding of our product and market;
- Get to know our users so you can understand who they are, what they need and what challenges they face;
- Build relationships with key players in the industry;
- Work with Product, Marketing, Sales and Customer Success teams to create and execute launch plans for new features;
- Create internal and external communication tools to support these launches with the relevant teams;
- Identify opportunities to tell our users more about our features throughout the customer's life cycles;
- Collaborate with product teams in our merchandising and monetization efforts.
What does your future team look like?
You will be part of a team which includes another Product Marketing Manager, a Product Marketing Enablement Specialist and our Head of Product Marketing. As a team within the marketing department, you’ll work with the whole marketing team and collaborate closely with colleagues from the Product, Sales and Customer Success departments to launch new features and initiatives.
What are the challenges awaiting your team?
You’ll work with the Head of Product Marketing and the rest of the team to develop, coordinate and implement initiatives to make sure that:
- The products and their features are correctly positioned on the market
- Product feature launches reach the target audience
- The Customer Success, Sales and Marketing teams have the materials and knowledge they need to attract and retain customers
- Product demand and adoption keeps growing
Qualifications
- Strong experience in marketing strategy and/or product marketing;
- Ability to plan and manage several projects simultaneously;
- Familiarity with product management methodologies, an asset;
- Excellent communication and writing skills;
- Expert level of English, both spoken and written (French an asset);
- Comfortable using the main data analysis tools (Analytics, PowerBI, etc.);
- Proven ability to collaborate a cross-functionally to promote alignment and results;
- Experience and knowledge of SaaS, an asset.
- Knowledge of Microsoft SharePoint, a strong asset.
Additional Information
At GSoft, we build together, we trust each other, and we support each other in success or failure. You will be able to express yourself, evolve and develop your creativity in an environment that will adapt to your daily life and your needs.
We strive to create a healthy and inclusive work environment. This is everyone’s business.
Our Candidate Experience Flow at GSoft :
Phone Screen - Virtual Interview using Microsoft Teams - Work Sample - Job Offer
We are looking forward to getting to know you!