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Product Marketing Manager

Maze is a user testing and usability research platform that turns prototypes into actionable insights from real users, bringing confidence to the design process.


We're official partners with the world's best design companies: InVision, Figma, Sketch, and Marvel. More than 20,000 designers and product managers from companies like Salesforce, Microsoft, and IBM are using Maze to power up their user testing process. We believe that products should be tested at the design phase, and we empower product teams with data to remove all guesswork from building digital products.


We're a fully remote company working from all over the world, backed by some of the world's top VCs. We love traveling, telling great jokes (read: puns with the word "maze" in it), and terrible drawings. Come join us as one of our first marketing team members.


The role

As Maze's first Product Marketing Manager you will:

  • Define our product marketing strategy and build our PMM playbook
  • Develop and refine our positioning, value proposition, personas, use cases and messaging
  • Conduct ongoing competitor, industry and customer research to inform strategy
  • Be the owner of the Maze website and produce product-related content, e.g. landing pages, customer stories, how-to content and sales collateral
  • Take product launches and features to market to drive acquisition and position Maze
  • Work cross-functionally with Product, Sales, and Marketing on launches
  • Analyse and report on the performance of product marketing activities


About you

  • You’re not afraid to take on a new challenge and build something from scratch
  • You have a strategic mindset but are not afraid to be in the weeds to get things done
  • You have a good understanding of the different marketing functions and channels and how they work together to drive growth
  • You have at least 3 years of experience in B2B SaaS marketing
  • You have worked directly on developing positioning, value propositions and messaging and have experience in conducting user and market research
  • You have successfully launched new products and/or features
  • You are well-versed in SaaS metrics and know how to get the data you need from different tools, e.g. Google Analytics, Amplitude
  • You have experience working cross-functionally, i.e. with product teams
  • You’re a good, creative writer
  • You enjoy (or would) working remotely
  • You are fluent in English
  • You have experience working the design and UX space is a plus


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