Product Marketing Manager

At SpotOn, we’re helping small businesses and restaurants compete and win with technology to better connect with their customers. Think marketing software, website development, ecommerce, reservations, online ordering, digital loyalty, review management, and both retail and restaurant point-of-sale (POS) solutions. 

In the last year, SpotOn has:

• Raised $300M in Series F funding (valuing SpotOn at $3.6 Billion);
• Earned awards for Great Places to Work and Built In’s Best Places to Work; and
• Helped local businesses succeed with technology and support to battle through the labor shortage while also helping their employees earn more. 

This year, we’re going even bigger—caring hard and moving fast down the path of high growth and positive impact. 

That’s where you come in.

In this role, you will work side-by-side with Product, Sales and Marketing to build products that are core revenue drivers for restaurants. You will play a crucial role in identifying product marketing fit, defining and driving engagement strategies to upsell our current customers, and go-to-market strategies to launch new features. You will be responsible for developing the strategy, product positioning, and messaging to bring our customers more value from all of our off premise sales channels. You’ll have the unique opportunity to collaborate across the organization with a high degree of ownership, accountability and visibility to senior leaders in the company. From the product conceptualization stage all the way through to driving adoption and deeper engagement among our customers, you will launch compelling products and drive some of the company’s key initiatives.

Responsibilities

• Working with product, define and validate product market fit, market sizing and the business case for product launches
• Drive launch, adoption and engagement of SpotOn’s off-premise dining products with clear product positioning, messaging and launch strategies
• Partner with Marketing and Sales colleagues to drive cross-functional, cross-channel marketing efforts to meet the growth objectives associated with major product initiatives
• Own market sizing, product positioning and messaging to better drive acquisitions and adoption from our customers 
• Working with Brand & content teams, drive the development of marketing assets & content to support product awareness and customer acquisition and engagement goals
• Understand market and competitor trends and develop marketing strategies to increase our market presence and penetration.
• Build positive relationships across the organization, with the ability to lead cross-functional team projects
• Present strategy and results of major company initiatives to senior-level business partners

Qualifications

Research shows that women and members of underrepresented groups tend to apply to roles only when they check every box on a job description. We encourage you to apply if you meet the majority of qualifications and if this role is aligned with your career trajectory.

• BA/BS degree
• Minimum 4+ years of relevant experience. SMB marketing and restaurant experience is a plus
• A balance of creative instincts and analytic orientation is required
• Proven ability to lead cross-functional projects and programs
• Efficient multi-tasker with ability to thrive in a fast-growth start-up environment that is constantly evolving.
• Excellent verbal and written communication skills
• Data driven, able to set goals, measure results and leverage data to make decisions
• A passion for hospitality and desire to help small businesses grow

Benefits

At SpotOn, we put people above everything else. We’re known for our innovative software and technology solutions, but we stand out because of the hard-working humans behind the tech. We can’t take care of our clients without taking care of our employees first, and that’s why we invest in you with a competitive benefits package which includes:

• Medical, Dental and Vision Insurance 
• 401k with company match
• Stock Options 
• Paid vacation, holiday and sick time 
• Headspace membership for guided meditation and stress relieving tools through the Sequoia App*
• Employee Resource Groups for Diversity and Inclusion, Women, LGBTQIA+, and other communities
• Monitor, Keyboard, and Mouse needed for your home office? We got you
• Monthly cell phone and internet stipend
• Unlimited access to virtual audio and visual workouts through the Sequoia App*
• Subscription to Linkedin Learning to expand your knowledge on all kinds of fun topics
• Tuition reimbursement for up to 2k per calendar year to assist with classes of your choice

* for those enrolled in the Anthem plan

SpotOn is an equal employment opportunity employer. Qualified candidates are considered for employment without regard to race, religion, gender, gender identity, sexual orientation, national origin, age, military or veteran status, disability, or any other characteristic protected by applicable law.