Our client, headquartered in Austin, leads the Work and Resource Management industry with a wide portfolio of solutions and for strategic planning, work collaboration, and enterprise architecture. Their methods are so efficient that they even apply their solutions to their own resource management. Our client is looking to expand their product marketing team to address a wider scope of potential customers.
As the Product Marketing Manager, you will be working closely with demand generation managers, content strategists, and sales representatives to deliver an elegant and efficient Agile-based strategy. You'll partner with the director to form marketing insights and drive go-to-market initiatives.
What are some unique benefits of working with our client?
- Healthy work-life balance: our client knows the importance of spending time with your loved ones, and they won't expect you to sacrifice that
- 20 PTO days, PLUS 4 "unplugged" days where everyone will take the day off
- A positive and team-oriented work environment, where most employees have long tenures
Primary Responsibilities of the Product Marketing Manager
- Creating engaging content for both potential and established customers across all stages of the buying process
- Maintaining current research on the competitive landscape, creating battlecards, and informing targeted programs
- Supporting all customer-facing teams, including sales, services, and customer success, with understanding the target demographics, potential issues, and use cases
- Collaborating with other Product Marketing Managers and product managers on differentiation, messaging, and positioning that appeals to customers and target buyers
Main Requirements of the Product Marketing Manager
- 2+ years of product marketing experience
- Proficiency in developing and writing content, from advertisements to emails to data sheets
- The ability to handle multiple projects in a fast-paced, collaborative environment
- Experience using Agile methodology and selling SaaS