Senior Product Marketing Manager, Enterprise
About Grafana Labs:
There are more than 700,000 active installations of Grafana around the globe, monitoring everything from beehives to climate change in the Alps. The instantly recognizable dashboards have been spotted everywhere from a SpaceX launch and Minecraft HQ to Wimbledon and the Tour de France. Grafana Labs also helps companies including Bloomberg, JPMorgan Chase, and eBay manage their observability strategies with full-stack offerings that can be run fully managed with Grafana Cloud, or self-managed with Grafana Enterprise Stack. The Grafana stack has grown to include two other open-source projects, Grafana Loki (for logs) and Grafana Tempo (for traces)
We are looking for an experienced and skilled product marketer who will be a key member of the Grafana Labs Product Marketing team. In the role, you will be responsible for creating compelling thought leadership themes, messages, and GTM programs that position the value of Grafana Labs products to Enterprise buyers. You will show how our products and solutions can help Enterprises with their observability challenges.
You will be in charge of the messaging and positioning to Enterprises and will work closely with product management, our sales team, and field marketing to articulate and present a compelling product position.
Responsibilities
- Define the go-to-market strategy for Enterprise, making it simple for our users to understand the value Grafana Labs brings to Enterprise buyers
- Create materials that help customers understand how to meet their Observability requirements using our products
- Own and manage the launch of new products and features relevant to Enterprise buyers
- Conduct customer research to understand the pain points, needs, and workflows of our Enterprise buyers and users
- Enable sales teams to address Enterprise customers’ requirements: clearly define the capabilities of our products and the value they provide, deliver internal training and enablement, ensure sales teams understand our products well enough to engage with customers, and create customer-facing materials for sales to use
Requirements
- Minimum of 3 years of relevant work experience (product marketing, product management, solutions marketing, or similar)
- Experience in monitoring or observability products and how it is relevant in a rapidly evolving market landscape
- Experience with marketing and selling products/services to large enterprises
- The ability to take on complex projects and own them from start to finish, with organization and efficiency
- The ability to clearly articulate the value of a product/service to customers, but also to sales teams in a way that enables them to communicate it to enterprise customers
- Experience leading product or feature launches autonomously and contributing to larger launches with a team
- Comfort working with a wide variety of internal and external stakeholders in complicated processes
- Strong product instincts and technical curiosity that translate to clear packaging, positioning, and messaging
- Have exceptional writing and communication skills
- A high say-do ratio in executing and delivering impact
- What you’ll bring to the role - You’ll bring a passion for high quality and a demand for impact in your work. You’ll bring an ability to execute quickly and thrive in a fast-paced environment.
Equal Opportunity Employer- At Grafana Labs we’re building a company where a diverse mix of talented people want to come, stay, and do their best work. We know that our company runs on the hard work and the dedication of our passionate and creative employees.
We will recruit, train, compensate and promote regardless of race, religion, colour, national origin, gender, disability, age, veteran status, and all the other fascinating characteristics that make us different and unique. We believe that equality and diversity builds a strong organisation and we’re working hard to make sure that’s the foundation of our organisation as we grow.