Product Marketing Manager - Sales Enablement and Competitive Intelligence

Description

Clickatell is a digital commerce leader. We enable brands to connect, interact, and transact with their customers inside of the chat platforms they already use.

For over 20 years, we have built a global culture rooted in our 4 core values - Curious, Creative, Collaborative, Champion. While every company has them, few truly live by them, and use them as guide posts for how we run our company. It's something you can feel in your everyday interactions with fellow employees.

We take smart risks, we ask why, we involve others, and we find a way - always.

We are looking for an exceptional Product Marketing Manager on our team to focus specifically on Sales Enablement and Competitive Positioning. This individual will take the lead in building out a world-class sales enablement function including helping our sales teams understand how we compete against our competitors globally. You will partner with other members of the product marketing team to understand our needs and set priorities. As a global role, you will develop, own, and execute a comprehensive sales enablement plan across sales regions, segments (SDRs, Inside sales, enterprise sales) and vertical sales teams.

You will be a product champion, owning and executing a broad set of marketing activities including development of sales playbooks, product and vertical battlecards, call scripts, and competitive battlecards. The Product Marketing Manager will play a key role in creating and communicating the positioning, value propositions and messaging for all of Clickatell’s solutions to the sales teams. You will also be responsible for the rollout, management, and adoption of our sales enablement and competitive intelligence platforms.

This position reports to the Vice President of Product Marketing, and is located in the US.

Requirements

You are an analytical, creative, and action-oriented self-starter with strong communication skills. You are passionate about aligning ground breaking mobile and payment technologies with the business needs of enterprise customers worldwide. And you like challenges, a focused and fast pace work environment, and collaborating across teams to meet and exceed your goals. The ideal candidate would have product marketing experience with enterprise software products.

• Demonstrable experience in launching new B2B products and solutions preferably technology based and to global audiences ideally gained through 5+ years of experience in product marketing, sales enablement, or marketing working in a technology company
• Work closely with sales leadership and sales to understand their enablement needs and build a plan to support them. Act as “voice of sales” to the product marketing team by partnering with product marketing and vertical marketing managers to understand product and vertical strategy and how to align enablement activities to support launches and new product initiatives.
• Own and create all internal sales tools including sales playbooks, battlecards, call scripts, qualifying questions, objection handling, etc. in collaboration with product marketing managers and other marketing teams
• Manage our sales enablement platform ensuring that content is organized and easy to find. Work across the organization as an ambassador for the platform to ensure completeness of content including identifying gaps. Manage and drive adoption of the platform.
• Be an expert with respect to the competitive marketplace for specific product and verticals; develop communication strategy for competitive updates internally.
• Live up to our values: Be the Champion! Be Curious, Collaborative, Courageous and Creative!
• Passionate interest in sales enablement and competitive positioning; this is not a traditional product marketing role.

Benefits

Being a Clickatell Champion means no 2 days are exactly the same. You'll have an opportunity to partner with passionate, smart people in a global organization obsessed with building simple, scalable solutions for our customers. We envision a world where delightful customer experiences are the norm and we're always looking for talented people to join the team and contribute to our mission of revolutionizing customer experiences through innovation and engagement.

Perks of Working at Clickatell US

• Full Health Insurance package, paid at 100% for employees
• 401k program with company match
• Quarterly performance incentive bonuses
• Reimbursable communications allowance for internet and mobile phone bills
• Half-day off on your birthday!
• Paid Time Off package including vacation, sick, and personal time
• Remote-friendly working and access to office hubs as required.
• Home office set-up with laptop, monitor and other related items.

Stronger Together

Clickatell is unequivocally committed to Diversity, Inclusion and Belonging. We believe that we are stronger together and that sameness limits our thinking and our opportunities. You are welcome at Clickatell for who you are, no matter where you come from or what you choose to believe. Our platform is for everyone, and so is our workplace. But it isn’t just about a whole lot of different people working together all having their say – it is about us creating a place where we all feel that we belong. It’s in our differences that we will find the power to keep revolutionizing the way the world uses chat technology.

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