About the role
We're looking at you to grow our north star - Revenue.
You'll be working alongside a team of eCommerce & DTC experts, product builders, SaaS nerds, and content experts. Our experience spans deep tech 🤖, SaaS,📱product design & 🎧 customer experience.
As a fast-moving team with lofty goals and a growth mindset, you should breathe velocity. Funnel velocity is critical to an excellent global SaaS product. So we want to chase the holy grail of a tight, speedy funnel set up for experimentation.
You should be a data-driven product marketer who continuously tests and integrates the learnings into the customer funnel. To be successful in this role, you have to be exceptionally detail-oriented, a team player, and be an excellent communicator.
What you'll do
- You’ll help us build out a key pillar of our marketing team, from messaging and positioning, thoughtfully sharing customer stories and packaging use-cases, building out enablement resources and frameworks, etc.
- Lead product launches, creative campaigns as well as account expansion
- Constantly iterate on ICP and positioning
- 👨🏼‍🎓 Market research, customer feedback, and stakeholder input — bring this together to create the best version of jobs to be done, case studies, webinars, reports +more
- 🔢 Analyze the results of your experiment in detail, draw insights, and make data-based adjustments to improve
- đź’• Have a strong understanding of the problem space and know how our product suite brings value to different touchpoints
- Grow and nurture a community of users through WOM, content, events, and partnerships.
- Organize methods through multiple channels for consistent product feedback.
- And others
- Help the team stay on top of trends and create new trends that position mason in different segments of the market. Drive Gartner & Forrester listings strategically.
- Create a strong PR strategy that is not reliant on fundraise announcements