Product Marketing Manager
Remote
(New York, NY) +2
Remote Regions
New York, NY
New Jersey, United States
Boston, MA
Second Nature is a young, innovative startup which is passionate about giving every salesperson the opportunity to practice customer-facing conversations with AI. We are looking for a driven Product Marketing Manager to join our team.
Responsibilities -
- Shape the strategy and identify new opportunities (verticals, resellers, partners)
- Lead go-to-market initiatives for new products, features, and monetization strategies
- Develop deep market, customer & user insight to inform the portfolio roadmap and business & marketing strategies
- Lead efforts to validate future product and feature concepts through customer interviews, research, and analysis of user data
- Partner closely with global sales leaders to identify the highest leverage needle-movers to the business
- Develop, presentations and business cases to drive product growth and penetration
- Develop go-to-market strategy including business goals, definition of target/persona, positioning, messaging, and sales narrative
- Manage the Go-To-Market plan of new products and features.
- Market research aims to locate potential communities and partners.
Requirements-
- Experience in early-stage startup (~50 emp) is a must
- 4-5 years of experience as a Product Marketing Manager
- Hands on, result driven, self-motivator, and starter
- Experience in sales/sales tech is a plus
- Native level of English