Product Marketing Manager
About PartnerStack
PartnerStack helps companies acquire more customers and drive new revenue with partnerships. That's why fast-growing SaaS companies like Asana, Freshworks and Intuit use the PartnerStack platform to power their reseller, marketing and referral programs.
We pride ourselves on building products people really want to use. Every member of the PartnerStack team is passionate about developing their skills, delivering value to customers and bringing a unique perspective to our company. We love to work with curious people who are excited to grow, and help others grow alongside them. Is that you?
About you and the role
You’re part Product Manager, part Evangelist, part Marketer and 100% customer obsessed. This role will be a critical part of the Product Management organization and its role is to ensure our value propositions seamlessly and continuously get to our customers and partners through the Sales, Marketing and Customer Success Teams.
As a Product Marketing Manager, you'll have the opportunity to work on areas including:
- Go To Market: You’ll research your markets building go to market plans outlining your target audience personas, requirements, positioning, messaging, competition and other intel to share across the company.
- Product Release: You'll work closely with Product Managers as we plan how each new release is brought to market and coordinate the cross-functional implementation of the launch plan.
- Cross Team engagement: You will engage with a variety of internal stakeholders including Marketing, Sales and Customer Success and be a resource for sales enablement.
- Content Creation: You'll also write top quality internal content – both technical and high level – including battlecards, sales narratives, training documentation and more.
What you’ll do
- Develop and maintain product positioning and messaging that sets us apart in the market
- Lead cross-functional product launches that drive product demand and adoption
- Ensure Marketing is always equipped with the latest product messaging to support their campaigns and outbound activities
- Enable Sales with training, content and impactful demos to ensure they are always able to represent the strongest value propositions we have available
- Provide Customer Success with internal and external documentation, training and tools to support our customers and partners
- Set the standard for product training including demos and documentation
- Updating customer facing product roadmaps
- Act as internal product evangelist and enabler.
You're a great candidate if...
- You are a strong facilitator with excellent written and oral communication skills
- You can communicate and present product positioning and value at all levels
- You can give a killer product demo
- You enjoy documenting and building content / training for others
- You have outstanding organization and project management skills especially within high release cadence environment
- Experience enabling internal organizations with content, demos or other materials
- Experience working in a high growth software organization (SaaS preferred)
- Customer obsessed
- Some understanding of channel programs would be beneficial
- Some experience in marketing or customer success would be beneficial
Why you’ll love working here
PartnerStack is a fast-growing startup rethinking how SaaS companies go to market and scale revenue with partnerships. We have the full support of both our customers and investors in building something truly new and never settling for the status quo.
But beyond building great products, our mission is to build a great company. We want PartnerStack to be one of the best places to grow personally and professionally, and that starts with making sure every member of the team gets what they need to feel energized about their work and enthusiastic to learn something new.
Benefits of working at PartnerStack include:
- Flexible working hours (in coordination with your team)
- High-quality health insurance, active from your first day
- MacBook shipped to you + budget for your peripherals of choice
- Regular social events, even while working remote
- Internal job postings and opportunities for promotion
PartnerStack is certified by Great Place to Work® Canada as one of the country’s best startups to work at, based on their independent analysis of employee feedback.
A note on our office
To prioritize the health of all of our employees, PartnerStack has made the shift from working in its Toronto office space to fully remote work until 2021. At that point, we’ll be looking for a new office space in downtown Toronto that’s sized to fit the many new team members we’ve brought on remotely.
Although we’re not sharing the same space together, we’re committed to ensuring every new employee has a great onboarding experience and feels like part of a tight-knit team.
Diversity
We are committed to equal employment opportunity regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, marital status, ablebodiedness or gender identity.
PartnerStack celebrates what makes every member of our team unique, and strives to create a workplace where everyone can be their truest selves. If you require any accommodations to succeed in your role and feel supported in the workplace, please feel free to let us know. If you require accommodation for any reason, please let us know as we are more than happy to accommodate all.