Overview:

Are you interested in being part of a growing company? Do you have a passion for collectibles, trading, and selling? Put your passion to use and join the WorthPoint team!

Through an understanding of our customers, their needs, and our current and future product capabilities, the Product Marketing Manager builds the WorthPoint go-to-market plans for product launches and major updates. Responsibilities also include creating email/CRM, social media assets, creative briefs, and additional ad hoc project work. Focus on marketing operations with content calendars, looking at the holistic process, and making informed recommendations to senior leaders. Uses analytics to report on program results, and glean insights, and make recommendations.

Duties:

●     Act as Marketing’s interface with the Product Developmentteam

●      Quickly develops intimate hands-on knowledge of our product’s features and functionality. Utilizes this knowledgeto provide detailed product improvements.

●     Works in conjunction with the Marketing Team to support quarterly, strategic, and ad hoc marketingplans.

●      Implements and activates comprehensive marketing plans. Execution areas include email/CRM, paid media, field activations, social media, promotional execution, events coordination.

●      Manages creative development process for campaign collateral. This includes managing projects from start to finish, providing feedback on creative concepts, reviewing final proofs for accuracy, and reporting and measuring campaign success.

●     Recommends and develops promotional campaigns to meet subscriber objectives.

●      Tracks and analyzes campaign effectiveness, along with developing testing and optimization plans. Maintains monthly reporting dashboard.

●      Uses WorthPoint toolset for valuation and listing. Provides detailed feedback to marketing and tech teams onfeatures and suggested improvements.

Required Skills and Abilities:

●     Background or interest in art, antiques, and collectibles

●     Proficiency in Microsoft and Google officeapplications

●     Strong project management – ability to manage multiple initiatives simultaneously

●     Knowledge of Collecting, eBay Selling, Estate Sales, and/orAuctions

●     Ability to quickly learn the WorthPoint business and collectingdomain

●     Hard-working team player who has a passion for delighting customers

●     Obsessive attention to detail

Preferred Skills and Abilities:

●     Growth and Content Marketing experience

●     Strong communication skills- written and oral

●     MailChimp or SalesForce Marketing Cloud experience a plus

●     Advertising/marketing agency experience would be very helpful

Education and Experience:

●     Bachelor’s Degreerequired

●     3 to 5 years of experience in marketing, product or product marketing

●     Having actively appraised and or sold products online (eBay, Etsy, Poshmark, etc.) is a plus

●     Prior experience as a product marketer

●     Certification through Pragmatic Institute or Product Marketing Alliance preferred

NOTE: Remote work Monday and Friday, in-office Tuesday-Thursday

SALARY RANGE: $75,000 - $85,000

Generous benefits package with fully paid health care, 401k (5% matching), stock options, bonus