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product marketing

Remote (United States)

The Democratic National Committee (DNC) Tech team is a small, diverse team that provides the technology used by candidates and organizers in all 50 states and all 3,413 counties across the United States to analyze data, organize campaigns, raise money, and get out the vote on election day.

We are hiring product managers, engineers, researchers, designers, security experts, IT professionals, and data scientists to develop a rich technology ecosystem for progressives—building tools ourselves as well as partnering with other companies and organizations.


The role:

Product marketing functions for the tech team include defining and executing product marketing, user & stakeholder communications and brand strategy for the DNC Tech team. Working closely with other functions (data analytics/science, product, design, engineering), you will craft marketing strategies that 1) build user trust, 2) drive user engagement with DNC products and services, 3) recruit talent to the DNC tech team, 4) raise funds for the DNC tech team’s work.

You will:

  • Define product marketing, communication, and brand strategy for the DNC Tech portfolio;
  • Establish go-to-market strategy for DNC Tech products and tools;
  • Execute strategy including training, documentation, launch communications, and PR;
  • Support our multi-channel user communication operations to increase user trust, awareness, and engagement with DNC Tech products and services; 
  • Define donor communication strategy including content for donor email and call updates and the creation of donor-facing assets;
  • Define and execute DNC brand strategy to recruit talent to the organization and raise funds for the team; and,
  • Solicit and analyze user feedback to influence product roadmap.

What we are looking for:

  • 5+ years of relevant experience with a focus on product marketing;
  • Experience with data warehouse / data science technology and political campaign/political tech;
  • Exceptional organizational and communication skills who can drive projects from conception to execution and follow-up; and,
  • Demonstrated ability to meet deadlines and adapt to dynamic, fast-paced work environment.

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