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Industry Product Marketing Manager - Online Retail & Travel

As the Industry Product Marketing Manager for online retail and travel, you will play a critical role in defining and advancing the Fastly value proposition across two key verticals. You will become an expert in your markets, developing end executing upon integrated go-to-market plans. This role requires close alignment with sales, demand generation, product management, and client services teams, driving cross-functional team projects and creating critical content to enable customer success. Our product marketing team is growing quickly, and we are looking for someone who is excited to play a critical role in driving success in these industries.


Fastly is a remote-friendly company with offices throughout the world. For this role, we’re seeking qualified candidates in North America and are not restricted to our office locations in San Francisco, Denver, Portland, or New York.


What You'll Do


  • Develop go-to-market strategies, identify impactful solutions and use cases, contribute to thought leadership, and open up new market opportunities for the online retail and travel verticals
  • Work continuously with industry-specific sales, sales engineering, and product teams to create compelling messaging that aligns to our product value propositions
  • Deliver sales trainings and create sales tools to disseminate information across the team
  • Support Fastly’s industry-specific demand generation campaigns by creating high impact assets including white papers, solution briefs, webinars, infographics, landing pages, and blogs
  • Become a subject matter expert at Fastly in your assigned industries, engaging closely with corresponding industry-focused sales teams and sales engineers and representing us at industry events
  • Stay abreast of industry trends and developments through ongoing research and analyst engagements and leverage insights to develop targeted messaging
  • Create buyer personas for your industries in order to articulate their concerns, identify buying trends, and ultimately understand how Fastly can help address their needs


What We're Looking For


  • 4+ years of proven track record in delivering highly technical products to an enterprise buyer
  • Strong analytical abilities, with experience sizing and prioritizing market opportunities
  • Excellent copywriting, editing and communication skills
  • Highly competent and confident presenter and trainer
  • Proven ability to understand complex technologies and apply learnings to extract compelling value propositions for different audiences
  • Ability to provide consultative input to senior sales leaders based on market insights 
  • Ability to juggle multiple projects in a dynamic, high-pressure environment
  • Attention to detail and discipline to follow established policies and process or create new processes as needed
  • Experience leading complex, time-sensitive cross-functional projects, preferably in the cloud space
  • Experience in the CDN, security or cloud computing space would be highly valued
  • Knowledge of online retail and/or travel industries preferred but not required


Why Fastly?


  • We have a huge impact. Fastly is a small company with a big reach. Not only do our customers have a tremendous user base, but we also support a growing number of open source projects and initiatives. Outside of code, employees are encouraged to share causes close to their heart with others so we can help lend a supportive hand.
  • We love distributed teams. Fastly’s home-base is in San Francisco, but we have multiple offices and employees sprinkled around the globe. In fact, 50% of our employees work outside of SF! An international remote culture is in our DNA.
  • We care about you. Fastly works hard to create a positive environment for our employees, and we think your life outside of work is important too. We support our teams with great benefits like up to 20 weeks of paid parental leave, options for free medical/dental/vision plans, and an open vacation program that enables our folks to take the time they need to recharge (some benefits may vary by location).
  • We value diversity. Growing and maintaining our inclusive and diverse team matters to us. We are committed to being a company where our employees feel comfortable bringing their authentic selves to work and have the ability to be successful -- every day.
  • We are passionate. Fastly is chock full of passionate people and we’re not ‘one size fits all’. Fastly employs authors, pilots, skiers, parents (of humans and animals), makeup geeks, coffee connoisseurs, and more. We love employees for who they are and what they are passionate about.


We’re always looking for humble, sharp, and creative folks to join the Fastly team. If you think you might be a fit please apply!

 

Fastly is committed to ensuring equal employment opportunity and to providing employees with a safe and welcoming work environment free of discrimination and harassment.  

Employment decisions at Fastly are based on business needs, job requirements and individual qualifications, without regard to race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, family or parental status, disability*, age, veteran status, or any other status protected by the laws or regulations in the locations where we operate. Fastly encourages applicants from all backgrounds.

*Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Fastly. Please inform us if you need assistance completing any forms or to otherwise participate in the application process.

Fastly collects and processes personal data submitted by job applicants in accordance with our Privacy Policy. Please see our privacy notice for job applicants.

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