Product Marketing Content Manager
This position can be located in: Pittsburgh / New York / Montreal
Ivalua is a fast growing leader in the rapidly growing Spend Management software market, and recent “unicorn.” Founded in 2000, with dual headquarters in Redwood City, California and Orsay, France, Ivalua has maintained both profitability and the industry’s highest customer retention rates, at over 98%. Recognized as a leader by Gartner and other analysts, Ivalua’s Source-to-Pay suite is leveraged by hundreds of the world’s most admired brands to effectively manage all spend and all suppliers, increasing profitability, lowering risk and improving employee productivity.
Ivalua is accelerating investment to further grow market share and looking for top talent to join our team. Do you thrive in high growth, fast-paced, and data-driven environments? Do you enjoy working with innovative technologies? Is customer success in your DNA? Then Ivalua may be the right place for you.
We have a GREAT story to tell!
Opportunity Statement
We now are seeking a Content Manager to join the global product marketing team. This role will be responsible for building and maintaining a content pipeline to meet the needs of sales and marketing. The ideal candidate will have experience in building relevant and easy to consume content from scratch through internal interviews and independent research. This person will be responsible for creating a variety of content assets - aligned to persona and buyer journey - including case studies, blog posts, ebooks, infographics, white papers, SEO focused webpages, etc. The role will report to the VP of Product Marketing, who is based in New York. Specific duties in addition to above include:
- Be the focal point of content requests, whether you are creating it, editing it, or supporting other content needs on the team.
· Collaborate with sales and marketing to identify content needs, updates and revisions, as well as formulating a content roadmap/calendar
- Research and contribute creative ideas to support key content goals, such as increasing conversion rates in the sales funnel, growing blog subscribers and LinkedIn followers, growing inbound organic traffic, and more.
· Spearhead tasks regarding content as well as editorial strategy
· Brainstorm with editorial team members to develop new ideas for content
· Collaborate with design to ensure engaging, easy to consume and differentiated content
· Work with digital marketing to support SEO/SEM objectives
Qualifications:
- Exceptional writing and editing skills, with a deep-rooted understanding of what it takes to engage readers with riveting content
- Bachelor’s Degree
- Minimum of 5-7 years of experience in content marketing
- Minimum of 3 years of experience in content creation for enterprise B2B SaaS companies
- Experience writing and editing product marketing content and sales enablement materials
- An understanding of the goals of a content marketing role
- Comfortable in using data analytics to measure and continually improve the impact of content on lead generation, thought leadership, and sales enablement
- The ability to work well within and across teams and give and receive constructive feedback.
- Native English speaker and writer, French is a plus
Watch the Ivalua Video: https://vimeo.com/363634218
Join Ivalua today and procure a great future for your career!