What’s the Opportunity?
We are looking for an Associate Product Marketing Manager to join our Product Marketing team. Our growing SAAS B2B platform provides modern tools for employee success. This role will identify stories that relate to our buyers, research market opportunities, and lead go-to-market campaigns (GTM). This position reports to the Director of Product Marketing.
You Are:
- A Storyteller. This role requires someone that is ready to make a big impact by helping engage customers and prospects with our product and brand story.
- Go-to-Market (GTM) Guru. You dream of creative GTM strategies to drive momentum and excitement around a product. You know how to motivate others to act and measure GTM success.
- Product Expert. You know the product inside and out. You are able to tell compelling stories because you know how the product impacts organizations, teams, and individuals.
- Great at Communication. You deliver projects on deadline and regularly communicate your progress to your team.
- Analytics-Driven. You thrive on measuring success and understanding trends in data.
You Will:
- Lead GTM Campaigns. You’ll be fully hands-on in the GTM campaigns from conception to execution and everything in between.
- Craft Stories. You’ll spend time with our marketing and product teams to help showcase and tell the stories of our brand and product.
- Research. You’ll stay on top of customer and market trends by generating research projects and presenting findings. Also, conducting smoke tests to understand the market demand for a new product or feature.
- Educate. You’ll work closely with sales and customer success to ensure product messaging aligns with our buyer and customer profiles.
- Validate Success. You’ll generate monthly success metrics to ensure messaging is landing in a way to drive product success.
We Will:
- Give you what you need. We’re happy to supply the environment and tools for success so you can focus.
- Challenge you. We will provide challenging projects to stretch your skills and abilities.
- Provide feedback. We will provide feedback regularly on your performance and growth.
Requirements:
- 1 to 4 years experience with product marketing, marketing, product management, and creative writing.
- Experience working at a B2B software company is ideal.
- Desire to stay on top of marketing best practices and continue to push us to be better.
- We have offices in Omaha and Denver but don’t let that stop you from applying. We will consider remote employees as well.